Colectivo
In-store traffic up 10%
We don’t just run campaigns for Colectivo Coffee—we amplify and complement their internal marketing efforts. Managing all campaign initiatives, paid media, and acting as strategic consultants, we work closely with their team to enhance brand awareness, drive foot traffic, and expand distribution. We’re in their cafes so often, we might as well call it our second office.
Client
Colectivo
Services
Brand Campaign : Digital : OOH
Photography
Industries
Beverage
Date
January 2025
Problem: Colectivo wanted to launch a paid media campaign that felt authentically them—not just another generic ad push. They needed a campaign that would resonate with their community and culture, starting in a single Chicago location and potentially expanding if successful.
Solution: Instead of imposing an external creative vision, we listened. We crafted concepts rooted in Colectivo’s identity, ensuring the campaign felt true to their brand, not ours. The result? A highly localized campaign that initially launched in one Chicago location and performed so well that it expanded throughout the entire city—then into Milwaukee.
Now, our partnership has grown beyond paid media. We’re helping Colectivo launch their RTD (ready-to-drink) product line, increase awareness of their distribution efforts, and fine-tune marketing strategies that work seamlessly alongside their internal team.
