Marine Credit Union

Marine Credit Union was originally developed to serve the employees of Mercury Marine. Through mergers and expansion, they now serve customers in Wisconsin, Iowa, Minnesota, and Illinois, and now have over 80,000 members.

“Chart Your Course” Campaign

The Problem

Marine Credit Union had not run a brand campaign in years and suffered from 0% unaided awareness among consumers and less than 5% aided awareness.

The Solution

Refresh the brand and renew the strategy, communicating that Marine Credit Union is your trusted guide and partner on life’s financial journey. They can help you chart a course for economic success.

More Work / Services Provided

Brand Strategy and Planning / Tagline Development / Logo Redesign / Digital Display Advertising / Website Development and Design /Outdoor Advertising / In-branch signage / Radio Script Development / Video Development

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