ShopData 360

Rebranding ShopData for the Modern Manufacturing Floor

ShopData had a strong product, but the brand did not fully reflect the value of what it had become. We rebranded the company as ShopData 360, giving it a more modern identity, clearer positioning and a stronger platform for growth. From there, we helped launch the new brand at a major tradeshow, giving the team a polished way to reintroduce itself to the market.

Client
ShopData

Services
Rebrand & Identity
Positioning
Tradeshow Launch

Industries
Manufacturing Software

Date
2026

Collage of branding materials: logos, color palette swatches, fonts, and mockups for 'Shop Data 360' branding.

Problem: ShopData needed to look and feel more current. The brand had value, but the identity and message were not doing enough to communicate its full capabilities or make the company feel like a modern solution. With a major tradeshow approaching, they needed a launch that could make the rebrand feel official and give prospects a reason to pay attention.

Solution: We renamed and repositioned the brand as ShopData 360, creating a modern identity that better reflected the company’s broader value. We then helped carry that launch into a major tradeshow, making sure the new brand showed up clearly, professionally and with enough energy to stand out in the room.

ShopData 360 gave the company a sharper identity and a stronger way to show the market what it had already become.

Exhibition booth with a large backdrop reading 'Shop Data 360' and metallic pipe imagery, two staff members standing at counters reading 'Total Visibility' and 'One System' signage.
Poster-style flyer advertising ShopData 360 with a green gear and globe icon, angled on a light surface, showing the headline 'Introducing ShopData 360' and a blue header stripe.
Promotional poster inviting viewers to see 360° of your shop, with a gear-and-globe icon and NASCC booth 2432 note
Advertisement promoting a platform with the message: 'One platform. Total visibility. Visit us at booth 2432!' and a green gear with a globe graphic beneath.
Promo banner: NASCC going full 360—see ShopData 360 at booth 2432.